Svoboda & Williams’ Marketing Department Expanded in 2025

Tereza Macková Jiráková will lead the department as the new Marketing Manager. She brings to Svoboda & Williams her many years of experience in leading Czech and international corporations. She previously worked at ČEZ, Air Bank, and Vodafone, where she was, among other things, Editor-in-Chief of the ČILICHILI magazine for two years. 

After a break during which she worked on her doctorate in Ibro-American studies at the Faculty of Arts of Charles University, Miroslava Filová returned to her position of Marketing Manager for Slovakia. Miroslava is newly responsible for all of the marketing activities related to Svoboda & Williams’ Slovak branch. She speaks English and Spanish fluently. 

Kristýna Juřicová, our Content Creator, will be in charge of the creative direction of Svoboda & Williams’ social media channels. A graduate of the Department of Media Studies of the Metropolitan University Prague, she worked for many years in media companies and film producers, and as a freelancer she makes videos and creates content for a wide range of clients, including influencers and renowned brands such as Yves Saint Laurent. 

Another new team member is Zuzana Kafková, who, as Digital Media Manager, will focus on the technical administration of social media communication and reporting, creating the newsletter, and PPC campaigns. Zuzana spent 15 years honing her digital marketing skills, during which she held various jobs in media agencies. After her studies, she lived in the USA for several years, where she perfected her English. She now speaks the language like a native speaker, and has an international certificate to prove it.

The team’s Copywriter/PR Manager is Martina Kojzarová, who studied genetic engineering, molecular biology, and virology at Charles University’s Faculty of Science. Afterwards, Martina worked for 9 years in media as the editor-in-chief of the food and recipe website apetitonline.cz and as an editor at Apetit magazine. She is the author and editor of several cookbooks.